[[File:Spectravideo SV-328.jpg|thumb|right|Spectravideo SV-328]]
[[File:MSX Sony HitBit HB-10P.jpg|thumb|right|MSX Sony HitBit HB-10P]]
[[File:MSX2.jpg|thumb|right|MSX2 Sony HitBit HB-F1]]
ASCII's president Kazuhiko Nishi saw the potential in the Spectravideo computer system. He wanted to make a world standard for home computers out of the SV-328 design, called the MSX standard. Spectravideo agreed with this, and ASCII started to make some small changes of the design. [https://www.samdal.com/svhistory.htm Source]
<gallery>
File:Spectravideo SV-328.jpg|Spectravideo SV-328
File:Spectravideo basic.jpg|SVI-BASIC
File:Kazuhiko Nishi with Bill Gates.jpg|Kazuhiko Nishi with Bill Gates
</gallery>
=== Generation 1: MSX1 ===